Landing page design by Webfluencer, converting campaign page

300+ landing pages launched

Landing page design built to convert

Webfluencer is the Amsterdam agency that designs, builds and continuously tests conversion-focused landing pages. Data-driven design, A/B testing and CRO for brands that want more from every euro of media spend.

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Agency Partner
sortlist Elite Agency
300+

Landing pages launched

Conversion-focused by design and continuously A/B tested.

Trusted by clients worldwide

56+

Landing pages built to convert, by an AI-native agency

A landing page is not a smaller website, but one audience, one message and one click: designed for one single conversion and nothing else, then tested until every pixel earns its place. From the very first wireframe to the winning variant in your campaign.

56+
Trusted by clients worldwide

Our clients

PhilipsPalo Alto NetworksRabobankToyota Financial ServicesNikeIntersportCUBEZero MotorcyclesMartiniBalmain HairRed WingFilling PiecesWOOODParadisoMeet Me TherePhilipsPalo Alto NetworksRabobankToyota Financial ServicesNikeIntersportCUBEZero MotorcyclesMartiniBalmain HairRed WingFilling PiecesWOOODParadisoMeet Me There

Our process

How we design and test your landing page

Persona & message match
01
Strategy

Persona & message match

We map audience, ad sets, competitor landing pages and conversion goals. Persona work, jobs-to-be-done and message match per ad set lay the strategic foundation for the page.

Structure, copy & flow
02
Wireframe

Structure, copy & flow

We define page structure, hero, social proof, objection handling and CTA flow. Conversion copywriting in your tone of voice with multiple hero and CTA variants ready for testing.

Conversion-focused design
03
Design

Conversion-focused design

Visual design rooted in neuromarketing principles, F-pattern reading and attention mapping. Fast Webflow or Next.js build with UTM tracking, server-side events, GA4 and CRM integration in place from day one.

Hypothesis-driven testing
04
A/B test

Hypothesis-driven testing

We launch hypothesis-driven A/B and multivariate experiments on hero copy, CTA, form length and social proof. Statistical significance and minimum detectable effect calculated up front.

Live, measure & iterate
05
Launch

Live, measure & iterate

Go-live with full tracking, heatmaps and session recordings. We report weekly, kill losing variants and roll out winning variants into the next round of tests.

Whether you need a single landing page for a new campaign, a full suite for your paid strategy or an ongoing conversion optimisation programme: our landing-page programmes are modular. Take what you need, from a hero test to a full-time CRO retainer.

  • 01

    Landing page design for one campaign

  • 02

    Landing page per ad set

  • 03

    Conversion strategy & persona research

  • 04

    A/B testing & multivariate testing

  • 05

    CRO retainer & conversion optimisation

  • 06

    Landing page design for SaaS & B2B lead-gen

  • 07

    E-commerce product landings & promo pages

Our approach

Webfluencerdesigns landing pages where psychology, copy, design and tech come together. Not built on gut feel, but on data and continuous A/B testing.

From persona research and message match to launch and ongoing optimisation: we stay on board after go-live to raise your conversion rate measurably month after month.

Conversion-focused landing page design for e-commerce, by Webfluencer
The mindset
02 - Philosophy

One audience, one message,designed for one conversion.

A converting landing page is not a pretty page, but an optimisation of psychology, copy, design and tech. We test until every pixel earns its place and the page pays back its investment within weeks.

300+Landing pages launched
2.4xConversion uplift within three test rounds
5.0Average client score
FAQ

Frequently asked questions about landing page design, A/B testing and CRO

  • A landing page is a standalone web page built for one specific conversion goal: a download, demo request, purchase or sign-up. No menu, no distraction, just one CTA and one path to it. Designing a good landing page means aligning message, design, copy and flow around a single conversion point.

  • A website lets visitors freely navigate multiple pages, audiences and messages. A landing page is hyper-focused: one audience, one message, one conversion. As a result good landing pages often convert two to five times higher than a website page, provided they are data-driven by design.

  • A single landing page starts at €1,500. A campaign suite with 3 landing pages plus A/B tests starts at €4,000. An ongoing conversion optimisation retainer with multi-variant testing starts at €2,500 per month. Enterprise programmes on request.

  • A single landing page goes live within 2 to 3 weeks. A campaign suite with multiple landing pages and initial A/B tests takes 4 to 6 weeks. Rush tracks are possible in 7 working days by arrangement.

  • Yes, A/B testing is part of every landing page we build. We test hero copy, CTA text, form length, social proof, imagery and page structure. Hypothesis-driven, with statistical significance, never on gut feel. Heatmaps, session recordings and multivariate tests drive continuous uplift.

  • Benchmarks vary by sector. SaaS landing pages average 3 to 5%, e-commerce 2 to 4% and B2B lead gen 5 to 12%. Top-quartile landing pages hit 15% or above. We optimise from your starting point and aim for at least a doubling within three test rounds.

  • Yes. We align landing pages one-to-one with your Google Ads, Meta, LinkedIn or TikTok campaigns. Message match, UTM tracking, server-side conversion events, dynamic content insertion and A/B tests per ad set. Higher quality scores, lower CPA and more leads from the same media budget.

  • When your conversion rate stagnates after multiple A/B test rounds, your audience or proposition shifts, or you fully refresh your ad creative. A redesign is not a yearly cycle but a data decision: we recommend revisiting fundamentals every 9 to 18 months based on performance data.

Yourvision,ourcraftsmanship

We work with ambitious brands to build digital experiences that truly make an impact.