The case
For Philips MyCreation we built a localized D2C storefront that delivers the same premium experience across six markets. Headless Shopify Plus, UX and development came together in a platform where 3D-printed lighting comes to life.
One headless CMS, six local storefronts and a seamless connection to advanced 3D-printing technology. The result is a scalable, sustainable e-commerce environment that makes Philips' innovation tangible online.
The result
Customers discover, personalize and order 3D-printed lighting in their own language and currency, with no difference in experience across the six markets where Philips MyCreation launched.
Refined product configurators, fast pages and consistent storytelling make every market instantly recognizable. International scale without compromising experience or conversion.
The solution
A headless Shopify Plus implementation delivers maximum flexibility and a lightning-fast frontend, while integrations with advanced 3D-printing technology make every order made-to-spec possible. Scalable, sustainable and built for growth.
By bundling strategy, design, development and SEO into one team, every new market rolls out faster and more consistently. An ongoing partnership where we set the standard in D2C e-commerce.
